DIGITAL CONTENT
SOCIAL MEDIA
MARKETING
PR CONSULTING
hi, i’m shelby
I’m a detail-oriented editor, content marketer, social media strategist and PR consultant with a passion for storytelling, focusing on impactful narratives that are deeply rooted in the intersection of food, climate, and culture.
I’ve incorporated the fundamentals I honed as a journalist—in-depth research and interviewing, compelling storytelling, rigorous editing, and time and project management skills—across traditional and digital marketing platforms. My goal is to help mission- and values-driven companies educate and inspire their audiences with stories that illuminate and resonate.
I am currently the Content Manager for Row 7 Seed Company, and was formerly the Editor in Chief of Modern Farmer. My writing has appeared in the Washington Post, Bon Appétit, National Geographic, Food & Wine, Departures, Wine Enthusiast, Ambrook Research, Saveur, Modern Farmer, Liquor.com, Longreads, Narratively, The Kitchn, SevenFifty Daily, among others.